Scobleizer — Tech geek blogger » Blog Archive Seagate learns important PR lesson: keep the customers happy! «

Robert Scoble posted details of this week’s blow-up over failing drives and censored forum posts:

Seagate (maker of hard drives and storage devices) has been getting slammed on forums and blogs the past couple of days. Partly because they had a bad batch of hard drives and didn’t properly recognize or fix the problem quickly. Partly because they removed a few anti-Seagate threads from its forums.

[From Scobleizer — Tech geek blogger » Blog Archive Seagate learns important PR lesson: keep the customers happy! «]

This one is going in my file for great examples. It’s surprising how often you’ve got to walk companies through this logic.

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